Preferences: Configure Your Store-Wide Settings
Your store’s Preferences section is the control center for general settings like SEO details, social sharing configurations, and other global options that affect your entire storefront.
Whether you want to update your homepage meta description, set up tracking pixels, or adjust your store language, the Preferences menu puts these key features right at your fingertips.
1. Where to Find Preferences
MerchFoxShop Admin
- Log in to your MerchFoxShop dashboard.
- Look for Online Store in the sidebar.
- Click on Preferences to open the main configuration page.
Permissions
- Make sure you have the right user role (e.g., store owner or admin) to access and modify Preferences.
- If you don’t see the Preferences option, contact your store owner or account admin for access.
2. Key Sections in Preferences
Although the layout may differ depending on your MerchFoxShop theme or plan, you’ll commonly find these sections under Preferences:
SEO & Homepage Meta Settings
- Homepage Title: The title displayed in browser tabs and search engine results.
- Meta Description: A short summary of your store’s purpose or main offerings, shown in search snippets.
- Homepage Meta Image (if available): The default image used when your homepage link is shared on social platforms.
Social Sharing & Open Graph
- Social Media Links: Provide direct links to your Facebook, Instagram, Twitter, or other social accounts.
- Open Graph Settings: Ensure the right title, description, and image appear when people share your store link on social media.
Tracking & Analytics
- Google Analytics ID: Paste your UA or GA4 tracking code here to monitor store traffic and customer behavior.
- Facebook Pixel: If you run Facebook or Instagram ads, add your pixel ID to track conversions.
- Other Tracking Scripts: Some merchants add custom scripts (e.g., Pinterest Tag, TikTok Pixel) in a designated “Additional Scripts” section.
Additional Preferences
- Favicon (Browser Icon): Upload a small square icon that appears in the browser tab next to your store title.
- Email Preferences: Set the default email sending name, “from” address, or enable/disable certain notification emails.
- Store Currency (if not elsewhere): In some setups, you may also manage currency settings here.
4. Best Practices & Tips
Optimize for Search Engines
- Keep your homepage title within 60 characters and your meta description within 155 characters for best visibility on Google.
- Use relevant keywords in your store description but avoid keyword stuffing.
Use Proper Image Dimensions
- For social sharing (Open Graph), ensure the image you upload meets recommended dimensions (e.g., 1200×628 px on Facebook).
- High-quality images enhance your store’s appearance when shared on social media.
Double-Check Tracking Codes
- After inserting or updating analytics scripts (Google Analytics, Facebook Pixel, etc.), test them with the corresponding platforms’ tag verification tools.
- This ensures you’re accurately collecting visitor data.
Stay Consistent with Branding
- Make sure your store name, tagline, and meta details align with the rest of your branding (including email templates, social media profiles, and domain name).
Review Periodically
- Preferences aren’t “set it and forget it.” Revisit them periodically—especially if you’ve rebranded, changed marketing platforms, or introduced new store policies.
5. FAQs
Why is my SEO title not updating in Google results immediately?
- Search engines can take days or weeks to re-crawl and update your listings. Be patient and ensure your site is indexable.
Can I add more than one Google Analytics code?
- Typically, it’s best practice to use one primary tracking ID per property. If you have multiple codes, consider using Google Tag Manager or a custom scripts section.
How do I know if my Facebook Pixel is working?
- Install the Facebook Pixel Helper browser extension (Chrome) or use Facebook’s Events Manager to confirm events are firing correctly.
Generally, Preferences apply store-wide. However, certain theme-specific settings (like page layouts) might be located elsewhere (e.g., Theme Editor).
Conclusion
The Preferences menu in MerchFoxShop is crucial for customizing how your store appears to search engines, social platforms, and visitors. By fine-tuning your SEO titles, social sharing settings, tracking codes, and privacy options, you’ll provide a professional, coherent, and compliant experience.
Ready to Get Started?
Head to Settings → Preferences in your MerchFoxShop dashboard. Update the details that matter most to your brand, hit Save, and watch as your store becomes more polished and user-friendly.
Need More Help?
For advanced configuration or troubleshooting, visit the MerchFoxShop Help Center or reach out to our Support Team. We’re here to ensure your store preferences align perfectly with your business goals.
